Flexible packaging is taking over the world fast and has become the fastest expanding forms of packaging. Whether you consider stick pack or traditional flexible pouches, flexible industry is on the loose and it doesn’t seem to stop any time soon. Stick packs are a proof of just how much popular Roll stocks have become. Stick packs have recently became the ultimate packaging solution for a wide variety of products on the market. The products being packed in stick packs range from food items, drinks and even pharmaceutical products. Research has proven stick packs have been increasing in usage and will keep growing in use as the trio of marketers, manufacturers and consumers all seem to accept and like it. (A stick pack is a tubular pack which is sealed on two end points along a central line, forming the shape of a tube, as compared to traditional packs which are sealed on all four or at least three sides.)
Lightweight material:
One of the key reasons for flexible packaging being so popular is the fact that Roll Stock is a very lightweight material; hence less resources and energy are required to produce and transport the finished goods. I.e. More goods can be loaded and sent in a shipment.
Cost-effective and economical:
Roll stock films costs way less as compared to wooden, paper or card board boxes, and molded plastic. It has a lower pack to product ratio thus it takes less storage space, than conventional packaging. It means more packages can be piled more conveniently in less space. They are also economic in terms of speed as they can be produced at much faster rate than bottles or traditional containments.
Customization:
Roll stock is highly customizable and can be printed in the most attractive of colors and graphics. These thin films can be made into all types of shapes and sizes and most high tech of designs and printing technologies can be easily applied to it.
Better protection:
Roll Stock material can go through a harsh environment and variations of climate. This ensures that product is safe during transportation and storage. It can even offer UV rays, heat, light or other chemical barriers for medical purposes as well i.e. protection against oxygen or moisture.
Environment Friendly:
It is environment friendly in a way that it produces less wastage than any other packaging method available on the block. It can use up to 80 to 85 percent less energy during production, hence saving both raw energy and carbon emissions.
Marketing:
Flexible packs are easier to market as they can be applied to wide variety of products, have a nice range for merchandising on shelves or standees, and due to less cost of transport, can offer lower price and promotional deals.